Instructure makes learning software used by major universities and K-12 schools. Every year they invite users to InstructureCon, which is a multi-day user conference. ITC has produced the event since 2016. In 2018 the theme was the carnival (hence InstructureCarn). We were responsible for the A/V, staging, infrastructure and logistics across the entire Keystone Resort in Colorado. This year that included 2800 attendees, 5 General sessions, 14 breakout rooms and 133 breakout sessions, 54 education and tech partners, 4 Instructure brands … and a human cannonball. It’s one of the biggest projects we work on all year and it exemplifies all of our capabilities as a company. For these reasons it’s really important to make a good document of it for our case studies.
Role: Producer and Videographer
I was onsite for the last day of set-up through to the last event to shoot video of all aspects of the event. In addition I hired a local photographer and worked with him to produce stills of the events as well. The edit of the video was done by our in house editors and I did all the photo editing and post production on the still images.