National Take Your Dog to Work Day is an annual event that encourages people to bring their dog to work for the day. Purina believes in pets at work and supports pets (dogs and cats) in the office every day, all year. To build awareness of this and spread the message about the benefits of pets in the work place, they went all out to celebrate the holiday in 2015. There were pet friendly events and activities on campus all day. The big feature was the attempt to set the world record for the most pets at work on a single day. We created this video to show what went on at National Take Your Dog to Work Day 2015 and also serve as the basis for the world record documentation video.
Role: Producer
I planned the shot list and coordinated the photographers and videographers shooting around the Purina campus that day. I ensured we covered every event and got the group shots we needed to provide proof of the world record. This included finding, hiring and directing the drone operator to capture the aerial footage. I also assisted in putting together the edit with our editor.