Happy Halloween from Purina

For this Halloween piece, we wanted to make something that referenced a scary movie, but of course, had a happy and fun ending. The inspiration was the “Cabin Run” scene from Evil Dead II.

Role: Producer and Art Direction (set design and the concept/style).
This concept was conceived by myself and our videographer/editor. We story boarded it out and finalized the idea with an Art Director before shooting. I organized the shoot, pulled props and dressed the set. It was directed by myself and our videographer/editor.